I want to know more about Market Niche?and what is market segmentation?

As student of Business school,I want to know more about Market Niche and what is market segmentation?How many types of market segmentation?

Segmentation refers to “the identification of likeminded clusters of consumers who can be expected to behave in similar ways, making similar ways decisions in the marketplace in similar situations.” When it comes to fitness products, segments can be based on gender, age, physical ability of the consumer and the income level. Segmenting market should be done according to the STP process and thereafter develop a suitable marketing plan to deliver expected benefits. Segmenting the market involves a complicated and risky process as it can determine the success and failure of an organization because poor segmentation always leads to poor sales of the product. Under this complicated process of segmentation, there are 03 major aspects discussed namely:

Segment Bounding
Segment Viability
Segmentation Strategies

To read more about market segmentation please visit:

http://www.tutebox.com/business/marketing/introduction-to-market-segmentation-and-segment-bounding/

Would you ever go to a dog trainer that learned online?

Hi. Okay. I know of a dog trainer who earned a certificate online. I was thinking of taking my dog to her. She’s very good. She did get certified by an online program though. Apparently, she did go volunteer at shelters and dog training facilities for years before she opened her own business. She has even volunteered to teach full on classes for local shelters and veterinarian offices and gave them all the money. She is highly recommended, but I’m not sure. Would you go to a dog trainer like this?

When I was starting out as a dog trainer, I was literally told by a trainer "don’t waste your time studying, just start training, you’ll pick it up in no time." I was shocked, and continued with my studies! I’ve also heard of trainers in large businesses (note: these are exceptional cases) who are given really minimal training (sometimes just a few hours) before teaching their first class or visiting their first client.

I think it’s important that a trainer has a mix of book-learning (acquired online, or at a school, or by reading old fashioned books), hands-on experience (essential), and time spent with other trainers learning what they have to teach. So I would ask any trainer how much of each of those they have done, then ask for references from satisfied clients. You say this person is highly recommended, so I would not discount her just because she got her certification online.

Is The Middle Class Being Wiped Out?

83 percent of all U.S. stocks are in the hands of 1 percent of the people.
• 61 percent of Americans "always or usually" live paycheck to paycheck, which was up from 49 percent in 2008 and 43 percent in 2007.
• 66 percent of the income growth between 2001 and 2007 went to the top 1% of all Americans.
• 36 percent of Americans say that they don’t contribute anything to retirement savings.
• A staggering 43 percent of Americans have less than $10,000 saved up for retirement.
• 24 percent of American workers say that they have postponed their planned retirement age in the past year.
• Over 1.4 million Americans filed for personal bankruptcy in 2009, which represented a 32 percent increase over 2008.
• Only the top 5 percent of U.S. households have earned enough additional income to match the rise in housing costs since 1975.
• For the first time in U.S. history, banks own a greater share of residential housing net worth in the United States than all individual Americans put together.
• In 1950, the ratio of the average executive’s paycheck to the average worker’s paycheck was about 30 to 1. Since the year 2000, that ratio has exploded to between 300 to 500 to one.
• As of 2007, the bottom 80 percent of American households held about 7% of the liquid financial assets.
• The bottom 50 percent of income earners in the United States now collectively own less than 1 percent of the nation’s wealth.
• Average Wall Street bonuses for 2009 were up 17 percent when compared with 2008.
• In the United States, the average federal worker now earns 60% MORE than the average worker in the private sector.
• The top 1 percent of U.S. households own nearly twice as much of America’s corporate wealth as they did just 15 years ago.
• In America today, the average time needed to find a job has risen to a record 35.2 weeks.
• More than 40 percent of Americans who actually are employed are now working in service jobs, which are often very low paying.
• or the first time in U.S. history, more than 40 million Americans are on food stamps, and the U.S. Department of Agriculture projects that number will go up to 43 million Americans in 2011.
• This is what American workers now must compete against: in China a garment worker makes approximately 86 cents an hour and in Cambodia a garment worker makes approximately 22 cents an hour.
• Approximately 21 percent of all children in the United States are living below the poverty line in 2010 – the highest rate in 20 years.
• Despite the financial crisis, the number of millionaires in the United States rose a whopping 16 percent to 7.8 million in 2009.
• The top 10 percent of Americans now earn around 50 percent of our national income.

What should we do about it?
Will The Rich Help the Middle Class if we give them Tax Cuts?

FDR build the strongest middle class in the history of the world

Reagann destroyed it

statistics dont lie..wages have stagnated for the past 30 years…and now republicans look at govt workers and blame them for having good jobs…when in reality..their jobs have stayed the same..everyone else is doing worse

What are some nice niche’ markets on ebay I could offer a product?

There are many, mobile phones is always hot, computers, clothing, sporting goods…

For those who were here last night, do these statistics look familiar?

http://finance.yahoo.com/tech-ticker/the-u.s.-middle-class-is-being-wiped-out-here%27s-the-stats-to-prove-it-520657.html?tickers=^DJI,^GSPC,SPY,MCD,WMT,XRT,DIA
The Middle Class in America Is Radically Shrinking. Here Are the Stats to Prove it
"the globalism and "free trade" that our politicians and business leaders insisted would be so good for us have had some rather nasty side effects. It turns out that they didn’t tell us that the "global economy" would mean that middle class American workers would eventually have to directly compete for jobs with people on the other side of the world where there is no minimum wage and very few regulations. The big global corporations have greatly benefited by exploiting third world labor pools over the last several decades, but middle class American workers have increasingly found things to be very tough.

Here are the statistics to prove it:

• 83 percent of all U.S. stocks are in the hands of 1 percent of the people.
• 61 percent of Americans "always or usually" live paycheck to paycheck, which was up from 49 percent in 2008 and 43 percent in 2007.
• 66 percent of the income growth between 2001 and 2007 went to the top 1% of all Americans.
• 36 percent of Americans say that they don’t contribute anything to retirement savings.
• A staggering 43 percent of Americans have less than $10,000 saved up for retirement.
• 24 percent of American workers say that they have postponed their planned retirement age in the past year.
• Over 1.4 million Americans filed for personal bankruptcy in 2009, which represented a 32 percent increase over 2008.
• Only the top 5 percent of U.S. households have earned enough additional income to match the rise in housing costs since 1975.
• For the first time in U.S. history, banks own a greater share of residential housing net worth in the United States than all individual Americans put together.
• In 1950, the ratio of the average executive’s paycheck to the average worker’s paycheck was about 30 to 1. Since the year 2000, that ratio has exploded to between 300 to 500 to one.
• As of 2007, the bottom 80 percent of American households held about 7% of the liquid financial assets.
• The bottom 50 percent of income earners in the United States now collectively own less than 1 percent of the nation’s wealth.
• Average Wall Street bonuses for 2009 were up 17 percent when compared with 2008.
• In the United States, the average federal worker now earns 60% MORE than the average worker in the private sector.
• The top 1 percent of U.S. households own nearly twice as much of America’s corporate wealth as they did just 15 years ago.
• In America today, the average time needed to find a job has risen to a record 35.2 weeks.
• More than 40 percent of Americans who actually are employed are now working in service jobs, which are often very low paying.
• or the first time in U.S. history, more than 40 million Americans are on food stamps, and the U.S. Department of Agriculture projects that number will go up to 43 million Americans in 2011.
• This is what American workers now must compete against: in China a garment worker makes approximately 86 cents an hour and in Cambodia a garment worker makes approximately 22 cents an hour.
• Approximately 21 percent of all children in the United States are living below the poverty line in 2010 – the highest rate in 20 years.
• Despite the financial crisis, the number of millionaires in the United States rose a whopping 16 percent to 7.8 million in 2009.
• The top 10 percent of Americans now earn around 50 percent of our national income.

Giant Sucking Sound

The reality is that no matter how smart, how strong, how educated or how hard working American workers are, they just cannot compete with people who are desperate to put in 10 to 12 hour days at less than a dollar an hour on the other side of the world. After all, what corporation in their right mind is going to pay an American worker 10 times more (plus benefits) to do the same job? The world is fundamentally changing. Wealth and power are rapidly becoming concentrated at the top and the big global corporations are making massive amounts of money. Meanwhile, the American middle class is being systematically wiped out of existence as U.S. workers are slowly being merged into the new "global" labor pool. "

Bill Clinton was the one who signed NAFTA, against the firm advice of Ross Perot. He’s the one to blame for all of this. And I notice Obama is doing nothing to stop any of this.

Do you now LOL the person who was posting them last night without a source, so he could blame them on the Republicans?

So you think all this is one Presidents or one political party is at fault. Sad. All Americans are too blame. Most Americans are fat, lazy and ignorant. It takes hard work and diligence to make a living and support a family. Many Americans just flat refuse. When you refuse, your job goes to someone else or it goes over seas. Your fault, not the government, yours.

In a Gold Rush, Would You Sell Shovels Or Dig For Gold?

Sell Shovels Or Dig For Gold?

Sorry, but only one choice is allowed.

This is not a trick question. Its purpose is to tell what kind of business person are you.

If your answer was to sell shovels to many people, it means you are practical, patient, and prefer to grow your business slowly. You prefer taking smaller leaps to gain success. You see the trees before the forest. Therefore, security is very important to you. And you would have made a ton of money. This makes you the wiser one.

If your answer was to dig for gold, you are a dreamer, adventurer, and prefer the get-rich-quick approach to making money. Its either win all or lose all. You rather take large leaps to excel your business quickly, which means taking risks. You lack patience and you see the forest before the trees. If you strike it rich, only then will you be the wiser one.

Any and all comments are welcomed.

Arent there any open niche markets out there anymore!?

I am sick of all these saturated niche markets it seems like if there was ever a niche market or any way to make money at all it has been exploited to the max.

Before you jump on ‘Baby Boomers’, understand there is a 19 year gap in their ages. Not all of them listened to the same music, had the same point of reference as young adults nor are all of them ‘wealthy, highly educated and own their own homes’. Just to keep reality in check,

Now, niches. Understand what a ‘niche’ really is: A small group of a larger group that shares something in common. Outdoor Sports ->Basketball->Pickup Basketball is the niche.

Find a group and then take it to it’s lowest common denominators: Working mothers is not a niche. Working mothers with teen age kids is a sub-niche. Working mothers with teen age kids in karate, is a niche.
Smaller group, more specific and more lucrative because you don’t have to convince them who your product or service is for, you’ve targeted them specifically.

Here’s an idea – go offline. What are people doing that aren’t really fascinated by the internet? Do they golf? Are they under 40 golfers? Are they women golfers under 40? Are they women golfers under 40 who play in tournaments? Get the idea.

There are many ‘niches’ but if you’re just focusing on what the internet crowd has to offer, you’re leaving serious money on the table. Go for a tiny (10,000 to 100,000) niche of people who are living their lives without the internet being a big part of it.

Good hunting!

What are your best business book reads? Which business books have helped you the most and how?

I know some common books in business are

Rich Dad Poor Dad
Think and Grow Rich
and Secrets of the Millionaire Mind

If these are some helpful books, feel free to mention them again and state how they’ve helped you. Otherwise I’m open to hearing other suggestions on good business books you’ve read!

Mark my words do read these books it’ll change you for ever
Atlas shrugged
Straight from the gut– jack welch
Biography of Lee icocca

Teaching English to Japanese speakers online?

I need some guidance.

I want to post my English teaching skills online in native Japanese forums, that way I can directly reach my students and let them know of my services so that they can contact me. I can speak a little bit of Japanese but I cannot read kanji/katakana so it is difficult for me to find these popular sites. I plan on teaching online through Skype or MSN, therefore the websites have to be sites where Japanese speakers are open to learning online through Skype/MSN etc…

Can anyone please recommend some good sites to me ? (Sites where native Japanese go to find English teachers )

*Any Japanese site where I can post my information is welcomed.

Also does anyone know of any good websites that are in Japanese and English?

It’s hard finding a job and I am doing my best to get out there somehow and earn a living, so I am back to doing some freelance work. Any help is sincerely appreciated!

Thank you and have a wonderful day/night everyone!

The one linked below may be what you are looking for.

http://www.e-communication.biz/modules/pico/index.php/english_teacher_page.html

Also, YouTube is often used as a means of advertisement to look for students.

YouTube Japan: http://www.youtube.com/?gl=JP&hl=ja

Hope this helped.

Small Business Owners: Would you use my services?

I am considering starting a services business to help small businesses in my area. I am an experianced staff accountant and have a great deal of background as an analyst for a large corporation. I’ve learned a lot along the way about helping to maximize cash flow and profitability using tools and metrics that most small business just don’t have. A lot of small businesses simply don’t want to pay a bookkeeping service or for consulting concerning the nature of their businesses, but I think that;s a mistake. Given the lack of actual business and accounting experience most SB owners have. The question is, could you be convinced as a small business owner to use my services on a consulting or an ongoing basis, if I can make the case that I can help you make your business grow and thrive? Honest answers only please.

It is not the people here on Yahoo you should be asking, but the owners of the buisinesses you want to have as clients. i think you’d be better off doing some old fashioned marketing the old small town way.

Call around, or just walk around, and contact some business owners of the type of businesses you are thinking of as clients. Buy them coffee or whatever. Don’t try to sell them anything. Just tell them about yourself and the type of business you are considering. Ask them how they do their bookkeeping and accounting, and what is good about it, and what they wish would be better about what they do now.

this will do several things, it will introduce you to them when you are not trying to sell them on something. You will get a better picture of the local businessmen and what they see as their needs. It will give you ideas about how to approach them, maybe set up bundles of services differently that helps them with what you needs, while you get a reasonable fee for.

Plus, you’ll have a good idea how to approach them later to sell them on your services.

"John, the things you told me about sounded exactly right, so I set this up. I’d like to show it to you, can I?"